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An in-depth analysis of the H&M corporation followed by a proposed capsule collection for the A/W 20/21 season.

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H&M: 

A Case Study

A backcasting of the WGSN trend "Dark Wonder" and how it would be interpreted by designer, moderate and budget price points.

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Trend Backcasting: Dark Wonder

A calculated, step-by-step plan to increase my personal Instagram activity/following within a given time period.

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A Personal Branding Plan

Armour: The Proposal

The conceptualization of a fashion magazine from start to finish-- including price, mission, editorial formula, digital presence and content

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Armour: The Proposal

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